Entries by Martyn Christian

Make sure you don’t end up working for “The Man” again…. tips for entrepreneurs and software visionaries!

Recently I have been reflecting on the challenges of running a successful small/medium size software and services company in the B2B space. Many of our clients fall into this category – founded by smart enthusiastic leaders who didn’t fit into big companies! These leaders are keen to prove their worth by creating interesting products and […]


Modernizing Your Information Management Solutions

To read our latest views on the Information Management market and the evolving role for Content Services and Robotic Process Automation (RPA) – download our presentation from the recent AIIM & Nuxeo Webinar here >> https://www.slideshare.net/MartynChristian/undrstnd-group-aiim-nuxeo-webinar-information-management-solution     UNDRSTND Group – AIIM & Nuxeo Webinar – Information Management Solution from Martyn Christian

Inside the Tornado – Market Momentum is a Beautiful Thing

  Over the years I have seen some great examples of what I call “Market Momentum” – this is when the needs of businesses are deliberately accelerated by vendors into a storm of interest, marketing excitement, showcase customer success and sometimes, just sometimes, not always…. a little bit of overblown hype! I remember the early […]

Brave New World

  In Brave New World by Aldous Huxley set in AD 2540 a new world order has emerged while older, lower castes struggle to find their identity. I cite this book and author because for the past 18 months or so I have been blogging and speaking at conferences about the need for the digital […]

Things Can Only Get Better………..

  “Things Can Only Get Better” was the title of a 1985 anthem by mop haired Brit Pop icon Howard Jones (not to be confused with D:Ream another Brit band who also had a hit with the same title in 1993 which became the theme tune to New Labour’s momentous election win in 1997 that […]

Are We Standing in the Middle of the Road?

Margaret Thatcher once said “Standing in the middle of the road is very dangerous; you get knocked down by the traffic from both sides.” Today, Day 2 at AIIM17 Conference, I felt a bit like I was standing in the middle of the road! The day started with a compelling and motivational presentation from Cheryl […]

So You Think You Want a Revolution….?

The lyrics for the famous Beatles song “Revolution” sung with such angst by a young John Lennon may have pre-dated our current political upheavals and unexpected changes but now, just as then, it is a great question to ask! John Mancini started his keynote here at the AIIM17 Conference in Orlando today with a reflection […]